5 Tricks To Use Typography Like A Pro

Some fonts, by default, have some odd letter spacing, but luckily that’s something that you can take care of and handle yourself like a pro. Increase or decrease the letter spacing depending on the situation and try, try again until it looks right, and each letter has the perfect spot of its own. Use contrasting colors. 5 Easy Tricks With Approach Notes That Will Make You Sound Like a Pro Nov 30, 2015 Dec 19, 2018 by Eric.

Learn from the experts to improve the final quality of all your photos using this popular software A good photographer knows that retouching is an essential process in post-production to obtain the best results. One of the most used software by professionals is Adobe Lightroom. If you want all your photography projects to look amazing and professional, check out these Domestika courses in. A font is a particular set of glyphs within a typeface. For instance, 12 pt Franklin Gothic URW Light is a different font from 14 pt Franklin Gothic URW Light. You’d use the same definition if you are talking about different weights—12 pt Franklin Gothic URW Light is different from 18 pt Franklin Gothic URW Book. Great font pairings are essential to great design. But picking great fonts can seem like an impossible dark art for most people. In the article below we explain the basics of choosing great fonts. We also provide some of the best font pairings to use in your next design, as well templates you can play around with using the font pairings mentioned.

Learn how to transform dull layouts and designs with these typography tips for selecting, pairing, and setting text.

Typography is an incredibly broad subject, and even professional graphic designers don’t have the time to fully explore the world of type design. However, knowing even a few typography tips for formatting text will improve your designs in an instant.

Typography is a transformative element of design, knitting together your layouts and giving your designs a distinct personality, style, and voice. Read on to discover five typography tips and techniques to make your type-based layouts the best they can possibly be.

1. Start with a high-quality font

A meal is only as good as the ingredients you cook with. Typography is no different. Unless you’re designing custom typefaces, fonts are the fundamental building block of any great type layout.

Google “fonts” and you’ll find thousands of sites offering free fonts available for instant download. What’s the catch? For one thing, these fonts are rarely high quality — there’s a good reason they’re offered free of charge. Free font sites thrive on advertising revenue while providing ‘novelty’ fonts for visitors. That’s not to say all free fonts are bad — check out Google Fonts for high-quality and open-source fonts to use in personal and commercial projects — but because they’re free, they’re also not exclusive.

If you’re working on a big-budget project there are a number of celebrated foundries to source first-rate and original fonts from. These groups design incredible typefaces that would entice any typographer. Lineto, The League of Moveable Type, and Monotype are just a few.

If your budget is a little tighter, there is also a range of fantastic online font shops with stock foundry-generated typefaces, as well as offerings from independent type designers. You’ll also find modernized and original versions of much-loved classic typefaces. FontShop, FontSpring and MyFonts are all trusty sources of fonts that vary in price and quality, but a bit of hunting will unearth some gems. Commercially licensed, high-quality free fonts might sound unicorn-like, but they do exist if you know where to look. FontSquirrel is the perfect place to find fonts that are being trialled by designers before a paid release.

2. Understand how to pair typefaces

Sourcing a great font is only a small part of the battle. You also have to consider how typefaces will work together in your layout. Sometimes you might use only one font for your design (an effective technique for high-impact designs like posters and flyers). But more often, you’ll introduce a different font into the mix to create visual and logical hierarchy in your layouts.

If done well, contrasting fonts – like a sans serif paired with a serif — will end up complementing each other through their differences. Fonts within the same family can also make great teammates, as they share fundamental similarities. This approach can work particularly well for book design where a certain sans serif looks better at smaller size and a related typeface looks best on bold headers. If you’re struggling to match fonts, Typewolf can help you find beautiful pairings.

Another pro tip for pairing fonts is to match the x-height of contrasting styles. This instantly scales the type to matching proportions.

3. Pay extra attention to your paragraphs

Headers are really exciting to design. Sub-headings? Yup, they’re pretty fun too. Paragraphs? A bit less inspiring. This is where designers and typographers divide. While designers get excited about the big, high-impact elements of a layout, a typographer will be gleeful to tackle a bit of paragraph typesetting.

Take a leaf from the typesetter’s book and pay extra attention and time to the way that your body text is formatted. To the untrained eye it can be difficult to put your finger on exactly why one layout looks better than another, but these typesetting details are what makes a layout look particularly professional

The first thing to consider is how your paragraphs are aligned. By default text will always be aligned left, which leaves a ragged edge to the right side of the paragraph. Ragged edges are not necessarily bad, but an overly messy edge is a typographic sin. If you’re aligning your text left or right pay attention to line breaks, and shift words to the next or previous line if the edge looks a little too ragged. Similarly, watch out for strange hyphenation splits that hinder the way the text is read. On that topic, mind the widows, as well — single words that appear at the end of paragraphs or at the top of a new page.

Justified text means all the text is pulled equally across the text frame, creating a block of text with a symmetrical appearance. It’s can look extremely elegant and neat, and it’s a quick way to clean up an ugly paragraph. For the interior pages of books or text-heavy magazines, justified text is considered an industry standard, but note that perfecting justified text can be a time-consuming exercise.

Also spend some time experimenting with details like the leading (space between lines of text) and tracking (space between all letters) of your type. You can read more about these typography elements here. Optically aligning your text to the margin (go to Window > Type & Tables > Story in Adobe InDesign) is a subtle detail that shifts outlying elements like serifs and commas to sit outside the margin-line, making for a neater paragraph edge.

Print out sample pages of your work frequently as you typeset, and assess the legibility of your text in hard copy. Tweaking the font size by even half a point or so can make a huge difference in the look of your paragraphs.

4. Think about color contrast

After you’ve spent hours perfecting your typography, one of the last things you might consider tweaking is the color of your type. You might be sticking with traditional monochrome or going for a full-color design, but either way you need to adjust color to maximize contrast and readability.

Even for black and white text simple adjustments can have a dramatic effect on how your typography will be printed. The standard black used in most design software is 100% key (black) and 0% cyan, magenta and yellow. You can create a warmer or cooler, and ultimately richer, black by tweaking the levels of these three colored inks. And of course, if you’re dealing with digital design you’ll want to stick to RGB blacks.

If your design is going to be printed on warmer-colored paper, set your text in a contrasting cool black. Try C=60 M=50 Y=40 K=100.

Printing on cool paper? Try a warm black like C=40 M=60 Y=60 K=100.

If you’re going for a full-color design, make sure that your screen is calibrated to show color as accurately as possible, and request a pre-press proof from the printer before you commit to the full print job. You want to ensure that the text is completely legible in the color combination you’ve selected.

5. Finally, if it ain’t broke…

When you need to create a typographic design it can be tempting to go all out. So many fonts to choose from! So many cool things to try like drop caps and false italics! But typography is an elegant and subtle art, and it rarely suits exaggeration. Using novelty fonts and formatting out of proportion with the design can cheapen the look of your typography and make it look dated.

A good tip is to start by using a classic typeface, such as Garamond or Helvetica. You can use this as a basis for creating a hierarchy of type on the page, and a basic grid for your design. It’s easy to then swap in different fonts and begin formatting your typography in detail. You may well find that a classic typeface like Caslon or Baskerville turns out to be the best font for the job — they’ve been around for centuries for a good reason!

This isn’t to say you can’t get creative with typography. Just look at David Carson’s experimental typography for Ray Gun magazine in the 90s. He broke conventional typographic rules to incredible effect. As with learning a language you have to be confident with the basics first — the grammar and vocabulary —before you can write poetry. Typography is very similar. Learn how to create simple, effective typography first, and then you’ll be equipped with the skills to make something truly outstanding.

Ready to start creating amazing typography? Find perfect fonts and font combinations for websites, or take a look at our round-up of the 101 best free fonts on the web.

A well formatted Excel spreadsheet looks really impressive. Keep reading for some pro Excel formatting tips!

Don’t use column A or row 1

The excel spreadsheet surely looks like a table but even then you don’t need to use all the cells, especially the first row ‘ROW 1’ and the first column ‘COLUMN A’. Doing this, places your data ridiculously close to both, the row and column headers (A,B,C,… and 1,2,3,…) making things look squished.

Instead, by heart this advice of mine and use ROW 1 and COLUMN A for inducing proper spacing. To make things more organized, you may want to set them as 10px and then begin your content from the cell B2.

Use charts, but avoid 3D charts

Charts are a great option for quick visual representation of data providing ease of understanding to the reader. It certainly looks way better than a huge table of numbers provided you use 2D charts also known as ‘Flat charts’.

2D charts look much cleaner and more modern along with the fact that you can actually read the data in them. Because of the way 3D charts work, it’s nearly impossible to observe the size of bars or columns, and lines especially, which look like they are floating in space. Present your data in a well organized manner by using charts but, not 3D charts.

Images are important

With the prominence of the grid in Excel, it comes naturally to most workers to end up with a spreadsheet with just text and numbers – DULL! This fails to grab attention. Make it captivating by using your company logo or even better, a logo related to the subject of the spreadsheet. A few representative images here and there will go a long way in making your result effective and look presentable at the same time. Oh, and try to get ones with white backgrounds to make it all tidy, you obviously don’t want to end up with a bunch of intrusive rectangular images.

Resize rows and columns

You can give your spreadsheet a magical touch if you space things out a bit, and leave proper room for the actual information to be legible enough! In my personal opinion, which is also the general audience’s opinion (I read a lot about Excel!), information stacked up in small cells looks very congested and is a straight turn off and makes the reader uninterested. Cells containing data must be wide enough for the content to be read. Empty cells/rows/columns can be left as a visual separator. For maximum attention, leave multiple rows or columns, and edit their size to a few pixels, which can be adjusted later as well.

Don’t use many colors

Talking about spreadsheets, it is well known that the more colors, the worse it looks. For background, white is the best. Dark text on white grabs the maximum attention and is best preferred by people. In cases, when black is used by default i.e. in charts (labels, axis, grid lines, etc.) use a shade of gray, it comes out as highlighted, is less jarring than black, plus ‘feels’ modern.

When working with colors, select a particular accent and use it across the entire workbook. Less saturated accents tend to look better. You may use multiple colors in charts–that’s okay, it is required there to better differentiate the series! Excel doesn’t actually help when it comes to colors, since a lot more colors were added to the updated Excel 2007 from a few 64 to about infinite shades. It makes people want to use maximum colors, and many times all of them. But, NO! Having choices is great only because you can pick the few that you like.

Turn off gridlines and headers, and chart borders

Topping our priority list in things best for our spreadsheet is turning off the gridlines and row/column headers. If you structure your data correctly, then you have all the borders you need and the presence of additional gridlines just makes things look busy. Also the row/column headers work as a constant reminder that you’re in Excel, but when you’re simply viewing and not authoring a workbook, you just don’t require this piece of information. While you’re at it, turn off all the borders on the charts as well – it looks a lot better when the graph is just “on the background” of the sheet.

5 tricks to use typography like a product

Avoid using more than 2 fonts

Everything in excel, by default, is in one font and that depends on what we choose ranging from Arial, Calibri to even Segoe UI and others. But, the font picker being so prominent prompts people to use maximum fonts, I have seen a lot of workbooks with around a dozen fonts or more. It’s the same case in fonts as was for colors: less is more!!

To rectify the situation, choose a couple of fonts and play with only these throughout your spreadsheet. Use varied font sizes as opposed to bolding text and different fonts. Yes you heard me right–variable font sizes are the best when it comes to differentiating parts in your content. I recommend Segoe UI for normal cells and similarly Segoe UI Light for all the headers present, the best combination of both clean and modern.

Table of contents

Workbooks containing more than 5 sheets should always be accompanied by a table of contents. It can be added as the first worksheet, providing the reader a perfect summary of what’s about to come and where. A table of contents necessarily comprises a list of all worksheets, and links to these worksheets would be a great addition. You may also add comments or instructions here.

Printable workbooks

Many people still do print Excel workbooks. So, unless you are very confident that your workbook won’t be printed, better set a nice printing layout. A good printing layout includes:

5 tricks to use typography like a project
  • Proper Headers and footers: Must contain some basic information regarding the data, sheet and file name and most importantly page numbers.
  • Defined Margins
  • Page orientation: If all pages have the same orientation, it looks quite good.
  • Print ranges: It refers to the range of your worksheet that should be printed out.
  • Scale: What size should the printout be? This also defines the number of printout pages.
  • Rows and columns: In cases when your worksheets stretch across several print pages, make sure that the heading row is visible even on the last printout page.

Good Alignment

General tendency is to centrally align our text in cells. This is not the best way to do it. When aligning some text in the centre and not all of them, you are making the content a pain to look at. Spreadsheets are for a quick glance over, so making them easy to read must definitely be a priority.
Fix: Give your text a strong, left alignment and your numbers, a proper right alignment.
Note: If you have a main title, that is the exception to the rule and should be centered across the data.

Freeze Panes

“Freezing a pane” makes your row or column stay visible if only one scrolls around the spreadsheet. When you have a lot of data, freezing the panes for headings is handy.

Method to freeze panes:-

  1. Select the row or column directly below the row or column you want to freeze.
  2. After the selection is done, go to “Window” in the top menu bar.
  3. Select “Freeze Panes”.

Make your headings stand out

What’s of utmost importance is for our headings to stand out loud. Any combination of underlining and bold along with different font sizes for the headers can be used. This helps create a clear distinction from the corresponding data.

Use “Zebra Stripes”

5 Tricks To Use Typography Like A Project

Worksheets with multiple rows of data that spread across multiple columns can be difficult to read. For maximum readability and best appearance, use a very light color for every other row of data. I personally recommend using the lightest shade of gray to create the most professional looking spreadsheet.

5 Tricks To Use Typography Like A Professional

These were some tips on how to format Excel sheet like a pro. Go on and try them!

5 Tricks To Use Typography Like A Product

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