Getting Started With Google Analytics

Getting Started With Google Analytics 360 Assessment Answers. 100% correct answers and covered every possible question of the exam for free. If you are new to Google Analytics, chances are that you won't stray far from the Audience Overview for a while. Once you get more comfortable with the variety of ways Google Analytics tracks data from your Weebly site, it's time to start looking at two metrics that can help you better engage your audience: 1.

  1. Getting Started With Google Analytics 360
  2. Getting Started With Google Analytics App
Log InGet Tracking IDEmbed CodesVerifyAdd Users

Getting Started With Google Analytics 360 walks you through how you can take advantage of the enterprise-level features you gain from Analytics 360. You'll learn about advanced features such. Getting Started with Google Analytics Google Analytics is an essential part of any marketing campaign and is arguably one of the most powerful free web applications available today. Keep reading for a crash course on Google Analytics and to learn everything you need to know to get started with Google Analytics.

Register your email with Google Analytics

Getting Started With Google Analytics
  1. Go to and click Create an Account
  2. Create a Google Account by using your WWU email address and a password just for this site (do not use your universal password).
    For university sites we recommend you use your WWU account, but for personal use tracking your own sites we recommend using a pre-established gmail account or your personal email address.
  3. Fill in the rest of the form, including accepting the Terms of Service (Note that WWU’s Purchasing Department has approved this contract).

Get Tracking ID from Google

  1. Once you have confirmed your account through email return to Google Analytics by clicking Back to Google Analytics on the confirmation page. Click Sign Up to begin entering your New Account information
  2. Enter your site’s URL in the Website URL
    • For department sites:
    • For myWeb sites: or
    • For WordPress sites:
  3. Fill in and accept all the rest of the information. For Industry Category, select Jobs and Education
  4. Click Get Tracking ID, accept the terms and Google will take you directly to your tracking code script within your Administration page. Copy (Ctrl-C) this script for use in the next section.

Add Tracking Code to Your Site

For WordPress, go to Dashboard, Settings, Google Analytics and enter the code in the Site Tracking Code area. For Drupal, contact your Administrator.

For the Western template, follow the instructions below.

  1. Open your site in Dreamweaver (see Dreamweaver Site Setup information).
  2. Open the file includes/analytics.html (for the Responsive template open customize/analytics.html)
  3. In Code View, paste (Ctrl-V) the embed codes as shown:

Verify your Google Analytics site setup

It will take Google at least 24 hours to collect data. Check back the next day to see if the code is working. If there is no data after a few days, check your code to see that it’s in the right place.


NOTE: Google Analytics doesn’t collect data retroactively. You will only have data from the day you implemented the code onward. This includes any campaign or event tracking, or filters you would like to implement. For assistance with setting up these features, please contact WebTech and put Analytics Help in the subject line.

Add Users to your Account

IMPORTANT: We highly recommend allowing WebTech administrative access to your account. This ensures you will not lose any account information due to lost passwords and/or employment changes and allows our team to better assist you.

  1. Click on the Admin tab on the right in the navigation bar then go to User Management under Account.
  2. Enter an email address such as [email protected] in the Add permissions for box. For webhelp and other power users, select all check boxes in the Manage Users area so that these people can assist in managing and editing status. For those that you just want to see the data, not manage users, select Read & Analyze only.

Free E-book:
Getting started with Google Analytics 4

Google Analytics 4 is the latest version of this popular analytics platform. Compared to its predecessors, there are many changes that digital marketers and web analysts must be aware of.

And if you are just starting your analytics journey, this is your first step.

That’s why I have published an e-book that will help you get up-and-running with Google Analytics 4 much faster. In it, I will cover a clear step-by-step process on how to install Google Analytics 4, how to collect data by tracking events, and how to track the most important interactions — conversions.

This Google Analytics 4 Ebook will teach you:

  • How to properly configure your first Google Analytics 4 setup
  • How to install Google Analytics 4 with Google Tag Manager
  • How to track events (interactions that your visitors are doing on a website)
  • How to test your incoming data
  • How to track conversions (the most important events)
  • How to plan your Google Analytics 4 event structure
  • Where to find your data in Google Analytics 4 reports

Table of Contents

Here’s what’s waiting for you inside the Getting Started with Google Analytics 4 e-book:

  • How to create a new property and data stream
  • How to install Google Analytics 4
  • DebugView
  • Google Analytics 4 Realtime reports
  • The old version of event tracking
  • 4 categories of events in Google Analytics 4
  • Automatically captured events
  • Enhanced measurement
  • Recommended events + example
  • Custom events + example
  • Including custom parameters in events
  • Create new events (directly in GA4 interface)
  • Modify Events (directly in GA4 interface)
  • Test your events in GA4
  • Events in Google Analytics 4 reports
  • How to plan your event structure in Google Analytics 4
  • Event limits in Google Analytics 4
  • What is a conversion?
  • Conversion tracking in Google Analytics 4
  • Predefined conversions
  • Conversions that can be turned on with a switch
  • Create events in the UI and then mark them as conversions
  • Conversion data in Google Analytics 4 reports

So What’s Next?

  1. Enter your email address in the form below. Confirm your subscription.
  2. Get this Google Analytics 4 ebook to your inbox.
  3. Start learning, upgrade your skills, and become a pro!

About the Author

Getting Started With Google Analytics 360

My name is Julius Fedorovicius and I run Analytics Mania. Since 2016, the blog has steadily grown and has been already mentioned on,,,, and many other high-profile websites. Here I share my tips and findings of Google Analytics 4 and Google Tag Manager.

Getting Started With Google Analytics App

I also run the Google Tag Manager community on Facebook, host GTM training workshops, and have launched online GTM courses.